BUILT FROM THE GROUND UP: THE NIKON 1 SYSTEM BALANCES SPEED, STYLE AND SIMPLICITY TO CREATIVELY CAPTURE ALL OF LIFE’S SPONTANEOUS MOMENTS
The New Nikon J1 and V1 Cameras as Well as Four New Ultra-Portable Lenses are Engineered for Expressive Living
MELVILLE, N.Y. (Sept 21, 2011) – Nikon Inc. today announced a revolutionary new digital imaging system built from the ground up to empower users with new ways to tell stories through photography, driven by imaginative next-generation technology. The iconic new Nikon 1 system is designed to become one with the user and their lifestyle, providing a unique form of expression with amazing image quality, speed and portability.